Our Team

Hobbies include: Drinking, talking sh*t, and paying Black people. Co-host of the award-winning Drinking Partners podcast and the Emmy Nominated TV show ‘Ed & Day in The Burgh’ on Very Local TV.

Most known for her unique ability to identify opportunities, gaps and problems particularly inequalities and to develop innovative strategies and solutions that create opportunities for growth and optimization. Juanita has driven brand growth through impactful community and strategic partnerships and activations resulting in measurable results. Juanita holds a M.S. in IT Project Management, a B.S. in Business Administration/Management, an A.S. in Computer Management & Business, and is a certified Lean Six Sigma Yellow Belt. Beyond her corporate and festival leadership, she is the founder of Hit Like A Girl, a golf and empowerment platform for women, and Bid Bridge, an organization expanding pathways for small and diverse businesses. With a career rooted in elevating voices, building systems, and bringing people together, Juanita brings a visionary approach to her work that champions innovation, collaboration, and community.

Chardaè Jones is a writer, published author, professional volunteer, and a connector of all things. From Braddock, PA the 2021 Pittsburgh Magazine 40 Under 40 awardee has published over 15 books on behalf of herself and others. She holds a BA in Professional Writing and Communications from Carlow University. She is the current secretary for Pennsylvania Young Democrats and Councilwoman of Braddock Borough. The former Mayor of Braddock enjoys community advocacy, playing with her husky, all things Halloween, traveling, cooking, hosting Murder Mystery Dinners, and eating her way around the Burgh. 

Paige K. Mitchell is the Owner and Operator of FrontPaigeMe Public Relations, where she elevates brands through strategic communication, storytelling, and community-centered media engagement. A proud Lincoln University graduate, Paige studied Print & Broadcast Journalism and Public Relations, laying the foundation for a dynamic career rooted in authentic, impactful communication. She began her career covering major events for BET, Essence, and Angela Yee, building a strong foundation in journalism and media relations. Her passion for amplifying mission-driven work led her to support organizations with PR and communications strategies, ultimately growing FrontPaigeMe into a trusted agency known for impactful narratives and meaningful results.

Tom is the co-owner of New France Brewing Company in the Pittsburgh neighborhood of Hazelwood. When he isn’t working, he can be found spending time with his loving family. He is the proud father of two beautiful daughters, whom are his true north and his inspiration to improve himself and the space around him. As the head of collaboration for Barrel & Flow, he created the collaboration pack concept that helped to realize the mission of the festival: Black-brewed beer in homes all over America.

Upendo grew up in Seattle, WA, and has lived in Pittsburgh for the last 20 years. He is a graduate of Morehouse College, where he studied studio arts. He currently holds a position as senior user experience designer speciaizing in visual design. Upendo’s professional background is in digital design and marketing.